Marketing and Strategy
We're branding and positioning specialists and will help you rethink and improve your brand image to enhance your brand equity through online and offline media. Whether you are marketing a product, service, or an idea, we can help you reach the audiences and markets you need to tap into. From the conceptual level and through strategy and implementation, we're there for you every step of the way with a holistic approach to design management. Our experience with firms and organizations in a variety of markets gives us unique insights that allow us to efficiently assess your unique situation and offer pertinent and viable strategies.
We analyze your business model to define or redefine your product or service offering, informed by market research that helps us segment the potential market, assessing your niche as well as current potential areas of growth. Based on that we then develop a branding strategy and a marketing program.
We have helped companies as well as non-profits gain qualified leads and keep them coming back. Online, this entails designing inviting and usable web sites, and employing a social media marketing strategy. Offline it can include brochures, print ads, direct mail, and outdoor signage, to name a few.