About Us
A web design & web development firm serving Northern Virginia, Washington D.C., Maryland and beyond. We work with Drupal, WordPress, .Net and other systems.
Our Team
In business since 2003, we've successfully adapted to major shifts in the web development landscape several times over. Our small, dedicated team has delivered hundreds of projects for customers ranging from Fortune 500 to governmental/international organizations to mid-size and smaller businesses and organizations.
Our core focus is on CMS development and support. Sometimes projects require services outside our comfort zone. We don't outsource web development work but we do have a reliable network of partners and consultants we can call on for needs that may arise on a project, for example graphic design, big data, ongoing SEO, complex analytics, or marketing campaigns.
Our Approach
Creative projects are multi-faceted enterprises, with a whole plethora of aspects to take into consideration. It pays to take a step back occasionally to reassess not just how or when, but the why of things. We guide clients through complex decisions while staying focused on goals. We obsess over the details so you don’t have to.
We handle the entire project life cycle, from early concept stages through implementation. We are also open to taking on just portions of a project, for example just implementing a pre-existing design, or performing studies or analyses.
Concept
Through several collaborative meetings we establish goals, identify opportunities and risks, and produce a requirements document.
Identifying requirements and narrowing down options.Planning
The requirements document informs the milestones, estimates, and resulting project plan. Discrete pieces of functionality in the requirements document are broken into Agile tasks in Jira and tied to milestones.
Transforming your requirements into a practical project plan.Design
Using Figma and other tools we produce a set of wireframes and polished mockups that capture the requirements and reflect the desired branding and voice. These mockups are refined collaboratively with you in an iterative process. The requirements document and final designs dictate the subsequent development process, with the final designs serving as functional specs as well as the UI & UX.
Translating the project plan into a visual design with wireframes and mockups.Development
Our team divides and conquers the development tasks, focusing on the most challenging or least defined elements first in order to reduce unknowns in the development timeline. This translates into predictable results and manageable budgets for both parties.
With each iteration we deliver positive, meaningful progress that brings us closer to launch. At every step of the way we stay on top of device and browser testing, performance optimization, and accessibility auditing.
Going from concept to reality with an iterative and collaborative process.Final testing
Prior to launch we perform final acceptance, device, browser, performance and accessibility testing.
Acceptance, browser, and device testingLaunch
At launch we review SEO particulars and identify the optimal launch procedure vis-a-vis redirections, Google Search Console and Bing configuration, analytics, and maintaining a non-public version of your old site, if applicable. We will also coordinate with your team on DNS and email impacts, as needed.
Website development projects have many moving parts, and they all coalesce at launch. We help you navigate these waters and ensure a hiccup-free launch.Support & Enhancements
Our work does not end with launch. We maintain and support the sites we build, and the customers who use them. This includes:
- Adding enhancements / new features.
- Offering support via email, teleconference, or Loom screencasts.
- Each site we build contains a custom-curated internal Help section, where we add how-to videos recorded specifically for your team.
Select Current / Past Clients
We have worked with Fortune 500 companies such as Nestlé and United Healthcare.
We have done work for national governments as well as US federal government agencies / military branches, but cannot disclose those details publicly.
Collaboration Tools
We use a variety of collaboration tools to facilitate communication, efficiency, and ensure quality through each project's lifecycle.
Publications
We have written for A List Apart, a popular for web designers:
“Quick CSS Mockups with Photoshop”. Referenced by University of Minnesota’s IT department’s web design references, among many other places.
We wrote an article about the Concrete5 CMS for issue April 2011 issue #182 of Web Designer Magazine (now defunct) in the UK.