Friends of Florence

non-profit restoring Renaissance art in Italy

Florence, Italy

Friends of Florence is a U.S. 501(c)(3) non-profit organization supported by individuals from around the world who are dedicated to preserving and enhancing the cultural and historical integrity of the arts in the city and surrounding area of Florence, Italy.

We have maintained Friends of Florence’s website since 2013. In 2015 we migrated it from Drupal 6 to 7, and in 2016 we made the layout fully responsive (mobile-friendly). We carried over the original layout, but have made major improvements along the way. Special attention was given to page speed and SEO.

In 2021 we redesigned the site from the ground up, and rebuilt it using WordPress. We made a background video for the home page, added before/after image comparison widgets to illustrate the effects of the restoration work, added an interactive map of projects, and generally leveraged the fantastic images and videos provided by Friends of Florence and the photographers and videographers they work with. Our aim was to let the gorgeous Renaissance work shine, and to reinforce Friends of Florence’s mission of restoring these treasures.